Author, Speaker

Anna Bielikova

Customer Support Operations Expert

Chief Operating Officer at Simply Contact from 2024 to 2026, with over 12 years in customer service operations. Has built support operations for 20+ clients across retail, e-commerce, technology, tourism and finance.

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12+ Years in customer service operations

20+ Clients led across FMCG, retail, e-commerce, tech, tourism, logistics & finance

Lean Six Sigma Yellow Belt certified

ex-COO Simply Contact

Areas of expertise

Streamlining Operations

Executive Management

Strategic Thinking

Customer Support Operations

Workflow Optimization

Omnichannel Support Design

About

Anna Bielikova is a customer support operations expert at Simply Contact, where she served as Chief Operating Officer from 2024 to 2026, designing and scaling outsourcing operations that help companies grow without losing quality.

With over 12 years in customer service operations, Anna has built resilient, high-performing support operations for 20+ clients across FMCG, retail, e-commerce, technology, tourism, logistics, and finance. Her focus has always been on turning complex operational challenges into scalable, measurable processes and making omnichannel support feel effortless for customers and teams alike.

Her approach favors clear strategy over guesswork, people-powered operations over one-size-fits-all models, and long-term partnerships built on trust and measurable results. A Lean Six Sigma Yellow Belt, she brings structured process discipline to every engagement she leads. She writes for teams rethinking their outsourcing strategy or looking to build a more stable, scalable customer experience.

Education

Bachelor of Business Administration (BBA), Finance

Zaporizhzhya National Technical University · 2008–2013

Lean Six Sigma Yellow Belt

Certified

Experience

Chief Operating Officer

Simply Contact · December 2024 – May 2026

Designed and scaled outsourcing operations for clients across aviation, retail, fintech, and beyond
Led integration of a human+AI support model combining agent expertise with real-time translation

Deputy Chief Executive Officer

TP · January 2022 – November 2024

Senior Key Account Manager

TP · August 2019 – January 2022

Account Manager

TP · June 2016 – August 2019

Key Account Manager

VostokFinance Group · February 2014 – May 2016

Speaking

Making Support Effortless for Luxury E-commerce Customers

Simply Contact Webinar

2026 Online

Customer Support in 2026: What to Prioritize?

Simply Contact Webinar

2025 Online

Customer Support in Scale-ups: AI, Strategy & Foundation for Global Success

IT Arena

2025 Lviv, Ukraine

Press & mentions

“We are looking into the emotional intelligence of the agents… and how we deliver when the customer feels that he is the only one.”

Outsource Accelerator

“Routine, rules-based interactions are increasingly handled by technology, while human agents are expected to take on work that carries judgment, emotional weight, and risk.”

Contact Centre Monthly