Hyper-Personalized CX:
The State of AI-Powered Personalization
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AI-powered customer service: №2

Seamless AI Customer Service

Automation and AI help our support teams take care of repetitive, time-consuming tasks quickly, freeing agents to deliver human and empathetic support. The result is easier communication for your customers and smarter cost savings for you.

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Simply Contact
Enhance traditional roles with AI-enabled customer support
Scale operations while increasing the quality of service

Impact of artificial intelligence on customer service

Great customer service builds loyalty and drives sales, but traditional support doesn’t always meet today’s expectations. Our AI-based customer support turns routine interactions into personalized experiences, making customers feel valued and improving satisfaction.

Seamless AI customer service solutions

We don’t believe in one-size-fits-all AI. Instead, we provide customer support services where AI is added in a way that matches your goals.

AI-powered customer service: №3

AI chatbot

We use AI chatbot to resolve routine inquiries instantly, reducing agent load and speeding up support. The chatbot, working via web or messenger, draws answers from a connected knowledge base and offers live agent handoff, Jira ticket creation, and fast response times.

AI-powered customer service: №4

Voice bot

The voice bot handles up to 70% of calls without human involvement. It supports multiple languages with real-time translation and escalates complex cases to live agents. This helps extend coverage, reduce wait times, and maintain quality at scale.

AI-powered customer service: №5

QA platform

We enhance quality assurance with AI that reviews over 10x more interactions per hour than manual checks. AI flags trends, predicts satisfaction scores, and delivers real-time feedback. The result is improved agent performance and consistency across the board.

AI-powered customer service: №6

AI knowledge base assistant

Our agents use AI to find fast, accurate answers pulled directly from your internal tools like Google Drive, SharePoint, or Notion. The assistant suggests follow-ups, cites sources, and adapts responses to the tone of voice, which boosts speed and response quality.

AI-powered customer service: №7

AI response automation & translation

Automation helps us handle repetitive tickets across email, chat, and social channels, reducing resolution time, boosting CSAT, and cutting costs. Built-in translation enables seamless multilingual support without adding headcount.

AI-powered customer service: №8

AI simulation for agent training

We accelerate agent onboarding with AI-powered role-play simulations. Realistic, multilingual conversations prepare agents for real scenarios. That means faster ramp-up, better readiness, and consistent quality.

AI-powered customer service: №9

AI-enabled telephony

Our voice support comes with built-in AI features like real-time transcription, call summaries, smart routing, and sentiment detection. These features help us resolve issues faster and surface insights that improve performance.

Featured success stories

AI-Powered Translation for E-commerce Platform

Objective

Enable the English-speaking customer support team to provide fast, high-quality service in German, Spanish, Dutch, and Norwegian by integrating AI-powered translation into the client’s live chat.

Highlights
34% cost reduction in the first three months
23% improvement in first response time
100% chats handled in all languages
91–94% CSAT across all languages
Read the full story

The goal was never to replace our support agents, but to extend their reach. We combined the existing human expertise with AI translation, thus creating a human+AI support model that delivers fast and localized service with the same level of empathy.

Anna Bielikova
Chief Operations Officer, Simply Contact

AI Call Simulation in Agent Training

Objective

To integrate AI call simulation into training programs to prepare agents for real customer interactions more quickly and effectively. We aim to reduce onboarding time, improve multilingual readiness, and ensure every agent enters live operations confident, capable, and aligned with client expectations.

Highlights
30% faster onboarding
50+ languages of AI simulation
100% scenario replay availability
2x higher FCR readiness
Read the full story

AI call simulation allows our agents to experience real customer interactions from day one. They practice, make mistakes, and improve—all in a risk-free environment. As a result, we achieve faster onboarding and confident agents ready to deliver great service.

Anton Pleskach
Product Trainers' Coordinator, Simply Contact

AI Knowledge Management in Customer Support

Objective

To enhance customer support efficiency and quality by implementing an AI knowledge management system that provides agents with instant access to accurate information, reduces dependency on supervisors, and improves both training and live support outcomes.

Highlights
50% fewer questions to supervisors
8% higher CSAT
16% improved cost efficiency
Read the full story

Integrating AI knowledge management transformed how our agents work. Now they access the right information instantly, which enables them to resolve cases faster and deliver an even more confident experience to customers.

Alina Lovina
Project Manager, Simply Contact
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Explore the capabilities of AI and start transforming your customer service today

Discover how to implement AI customer service in your company—leave your request and have our team prepare a customized proposal.

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Implement artificial intelligence for customer service in case...

You face a high volume of requests but can't expand your team

You face a high volume of requests but can't expand your team

AI-powered customer service: №14

You require non-stop support without the expense of full staffing

You're entering new markets, unsure of expected request volumes

You're entering new markets, unsure of expected request volumes

AI-powered customer service: №16

You encounter basic queries best handled by robots

AI-powered customer service: №17

You aim to serve globally without a multilingual support team

You wish to lighten your team's load from repetitive tasks

You wish to lighten your team's load from repetitive tasks

AI-powered customer service: №19

You are aiming to diversify your service

AI-powered customer service: №20

You want to add customer support for rare languages

AI-powered customer service: №21

Your number of queries in rare languages is low/variable

Our AI customer support implementation process

Implementing AI in customer support means leveraging cutting-edge technology to elevate service standards and operational efficiency. Here’s a quick look at the strategic steps we undertake to boost your customer support with AI.

  • Start
  • 6-8 weeks
Identification of needs and AI tool selection
Negotiation and contracting
AI integration planning and data preparation
Solution integration and testing
AI training and pilot period
Launch and deployment
Continuous evaluation and optimization
Identification of needs and AI tool selection
AI integration planning and data preparation
AI training and pilot period
Continuous evaluation and optimization
Negotiation and contracting
Solution integration and testing
Launch and deployment

Benefits you get from AI customer care

Enhanced value proposition

Transform your customer interactions into opportunities that enhance both client satisfaction and your brand's prestige.

Empowering your team

Provide your agents with advanced tools and resources to elevate their service delivery and job satisfaction.

Operational assistance

Support and streamline your customer service processes to ensure seamless, efficient daily operations.

Service strategy transformation

Shift your customer service from traditional cost containment to an innovative, results-driven engine propelling business growth.

Continuous improvement cycle

Regularly assess and refine your AI workflows to align with evolving business goals and market demands.

Secure, award-winning services

AI-powered customer service: №22

PCI DSS

Simply Contact is PCI DSS certified. This certification underscores our commitment to maintaining the highest level of security for all credit, debit, and cash card transactions. It is a testament to our dedication to protecting our clients' data and ensuring their personal information is always secure.

AI-powered customer service: №23

ISO 27001

Simply Contact holds the ISO 27001 certification, an internationally recognized standard for managing information security. This certification ensures that we have robust processes in place to safeguard sensitive information, providing our clients with peace of mind.

AI-powered customer service: №24

ISO 27701 (PIMS)

Simply Contact is certified under ISO 27701 (PIMS), the international standard for privacy information management. Achieving this certification demonstrates our commitment to privacy and data protection, with requirements mirroring those of GDPR compliance.

AI-powered customer service: №25

HIPAA

HIPAA is a U.S. law that sets strict standards for protecting personal health information (PHI). Simply Contact achieved HIPAA compliance, ensuring the protection of sensitive data and adherence to privacy and security standards in industries such as healthcare, insurance, and health tech.

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Reviews
AI-powered customer service: №31

We have chosen Simply Contact for their expertise and experience in the travel & airlines industry. Now Simply Contact provides multichannel support for our customers in multiple languages. Our cooperation gives us a reliable foundation for further scaling of our customer service activities. We do recommend Simply Contact as a well-qualified and responsible partner.

Ewa Danecka
Head of Customer Experience
AI-powered customer service: №32

METRO Cash & Carry Ukraine has been working with Simply Contact since May 2020. Currently Simply Contact’s support team handles up to 12,000 customer requests per month while providing a high level of customer satisfaction. They set up a CRM system that allows to accumulate customers queries through multiple channels and ensures security of clients’ data. Simply Contact proved themselves as a reliable partner and we appreciate their input in customer experience development.

Olga Syomkina
Customer Experience Specialist
AI-powered customer service: №33

Thanks to Simply Contact’s work, they managed to significantly increase the Net Promoter Score and show incredible performance on our customer retention project. They established an effective workflow through excellent partnership and transparent communication. The team’s performance set them up well for a long-term collaboration.

Corissa Leong
SVP People & Culture, Travel Tech Company
AI-powered customer service: №34

We have cooperated with Simply Contact since 2014. From the beginning, Simply Contact was professional and reliable. They implement specific key performance indicators that ensured the highest quality of customer service. Innovative and effective motivation schemes implemented by Simply Contact for their own agents helped us to achieve ambitious goals. Yves Rocher recommends Simply Contact as a qualified partner in the field of customer service.

Marina Voloshina
Head of Client Marketing
AI-powered customer service: №35

From the beginning of our cooperation with Simply Contact, support has definitely improved. Now we witness faster response time, support costs have gone down, and there’s also a significant improvement in customer satisfaction.
The team is easy to communicate with, and they’re usually quick to make changes. Somehow they also tend to catch undesirable trends before they become real issues.
There’s always something that could be better, but now we’re very happy with the support we’re getting.

Stacey Warder
Head of Support, Ditto Music

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    FAQ

    Can AI replace human customer support agents?

    AI enhances customer support but does not fully replace human agents. It efficiently handles routine inquiries, automates responses, and improves service speed. However, human agents remain essential for complex issues, emotional interactions, and critical problem-solving. For the best results, we suggest you outsource AI customer services to a company experienced in traditional support as well.

    How much does AI customer support cost?

    Implementation costs vary based on the solution's complexity, integration needs, and usage volume. Expenses include setup, training, and ongoing maintenance. While AI reduces labor costs and improves efficiency, pricing depends on factors like chatbot sophistication, voicebot capabilities, generative AI features, and required language support.

    What languages does AI support?

    Our AI solutions support multiple languages and can be customized for rare ones. AI-powered translators and multilingual chatbots help businesses provide seamless customer service across different regions without requiring a whole multilingual team.

    How long does it take to implement AI in customer service?

    Different AI customer service companies have their own processes for implementing artificial intelligence. At Simply Contact, this process takes approximately 6 to 8 weeks. It includes identifying needs, selecting technology, integrating solutions, training trusted AI models, testing, and launching. Continuous optimization ensures AI aligns with evolving business goals.